Hey there! I'm Ashley 👋

I'm a designer, self-proclaimed chef, matcha-lover, ESTP, and a sucker for cheesy rom-coms :~) Having grown up in places like London, Seoul, and Singapore, I have a global perspective that deeply influences my approach to design.

I earned my B.F.A in Design at USC and am currently pursuing an M.S. in Integrated Product Design at UPenn, a joint degree from Penn Engineering, Wharton School of Business, and Weitzman School of Design. My educational background allows me to blend creativity, engineering, and business acumen in my work.

Creating has always been a huge part of my life, thanks to my parents' artistic backgrounds. My experiences inspire me to use my skills to create accessible and beneficial technology to unite people across different cultures and backgrounds.
MY DESIGN PHILOSOPHY
I want to make the experience of using technology accessible for people of all backgrounds and generations.
I want to work on meaningful projects that will have an impact on the quality of people's lives I care about.
I want to utilize design as a tool to convey a mission or intention, and bridge the way between companies and users.
Experience
KRAV
Product Designer, 2024

Initiated the design of V1 as sole designer for web3 trading platform, securing backing from M Ventures (MEXC), Maelstrom Fund, ED3n Ventures, etc.

Algorhythm
Founding Designer, 2024

Spearheaded 0-to-1 visual design and product development cycle for AI audio analysis system

LinkedIn
Product Design Intern, 2023

Created an internal tool that ensures member data protection and enables LinkedIn designers to utilize legally-approved content

ClearBlade
UX Design Intern, 2022

Designed a B2B IoT asset-monitoring platform

Education
University of Pennsylvania
M.S. Integrated Product Design | 2024 - 2026
University of Southern California
B.F.A. Design | 2020 - 2024
Community
Boundless Brilliance
Product Designer (volunteer), 2022-2023

Created a scheduling platform to help Title I elementary students attend STEM workshops

Ron Finley Project
Product Designer (volunteer), 2021-2022

Designed an end-to-end web management system for non-profit's managers and volunteers

Innovative Design @ USC
VP of Externals, 2022-2024

Planned external events for an organization of ~100 designers including Riptide (USC’s design & tech summit with 200+ annual attendees)

Code the Change
Product Design Mentor, 2022-2024

Mentored and educated USC designers on designing for non-profits and accessibility and inclusivity in design

Sigma Eta Pi
Tau Class, 2023-2024

Part of USC’s premier entrepreneurship organization to conceptualize and pitch a startup idea after a 10 week accelerator program